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ABOUT

I am a PMP-certified Program Manager and Designer with expertise in creative operations, branding, advertising, and print. With a degree in Advertising & Graphic Design and over a decade of experience, I bring a unique blend of creative expertise, technical insight, and project management leadership.

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My work extends beyond design. I streamline workflows, strengthen cross-functional collaboration, and ensure projects remain aligned with business strategy. From brand development and marketing campaigns to process optimization and technical execution, I balance creativity with structure to deliver outcomes that are impactful, efficient, and measurable.

​Experience with Purpose

With a career spanning program management and design, I bring a strategic yet creative approach to leading cross-functional teams, streamlining workflows, and optimizing resources for maximum impact.

 

​As a Creative Operations Manager, I bridge the gap between strategy and execution, ensuring that every project, whether a branding initiative, marketing campaign, or digital experience, is delivered with precision and creativity.

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My expertise in workflow automation, Agile methodologies, and stakeholder collaboration enhances efficiency while fostering a culture of innovation. By combining design thinking with data-driven decision-making, I create solutions that are not only visually compelling but also aligned with business objectives, driving both engagement and results.

Highlights

Improved Workflow Efficiency

Expanded creative team output by optimizing resource allocation and balancing workloads, resulting in a 22% increase in capacity without additional headcount.

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​Improved Workflow Efficiency
Streamlined workflows through automation, documentation, and standardized processes, improving efficiency by 32% and reducing delivery delays.
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High Project Success Rate
Maintained a 95% success rate by leading cross-functional teams with clear communication, proactive risk management, and consistent stakeholder alignment.

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Vendor Collaboration Efficiency
Strengthened vendor and freelancer partnerships by standardizing onboarding, expectations, and communication, resulting in more consistent and reliable collaboration.

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Successful Creative Deployments
Implemented Agile practices to improve collaboration and adaptability, increasing deployment success rates by 85% while reducing rework and missed deadlines.

My Process

My process is built on clarity, collaboration, and adaptability. I combine proven methodologies with emotional intelligence to ensure projects move forward efficiently while keeping people engaged and supported. By balancing structure with flexibility, I create space for both creativity and accountability, driving outcomes that align with business goals.

Clarity and Alignment

  • Define goals, success criteria, and scope from the outset

  • Translate complex requirements into clear action steps

  • Keep priorities visible and aligned with organizational strategy

  • Ensure every team member understands their role and contribution

Collaboration & Communication

  • Foster open dialogue across creative, technical, and business teams

  • Build trust through transparency and consistent updates

  • Anticipate blockers and address challenges before they escalate

  • Adapt communication styles to meet the needs of different stakeholders

Leadership & Team Support

  • Lead with empathy to recognize individual strengths and workloads

  • Create processes that reduce stress, not add to it

  • Empower teams to take ownership while providing guidance

  • Balance accountability with support to keep morale high and work sustainable

Certifications

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